Following their €11.2 million Series A raise in June, Paris-based AI-native wellness app publisher Rocapine has acquired the Christian pornography recovery app Unchaind – which has reached 500k downloads since launching in 2025. Today’s acquisition comes after Rocapine and Singapore-based studio Applo co-developed the app from scratch, with Rocapine acting
David Cendon Garcia
Following their €11.2 million Series A raise in June, Paris-based AI-native wellness app publisher Rocapine has acquired the Christian pornography recovery app Unchaind – which has reached 500k downloads since launching in 2025.
Today’s acquisition comes after Rocapine and Singapore-based studio Applo co-developed the app from scratch, with Rocapine acting as publishing partner from day one.
Stanislas Marchand, CEO and co-founder of Rocapine, says: “Millions of people want to change behaviours that leave them feeling trapped, but very few digital products genuinely help them do it. Unchaind proved that when you combine an exceptional idea with the right product, technology and growth engine, you can build something that changes lives at extraordinary scale. That’s exactly the type of partnership we want to create more of.”
Founded in 2024 by Stanislas Marchand (CEO, former Voodoo), Jean-Gabriel Boinot-Tramoni (COO) and Sammy Teillet (CTO), Rocapine is an AI-native wellness venture studio looking to create a new generation of wellness apps.
According to the company, they have reached €5.2 million ($6 million) ARR in nine months since launching in 2024, with 2.5 million downloads globally and 70% of revenue from the US.
Its portfolio includes Harmony, Eve, That Girl, Unchaind and Stashcook.
Unchaind is a Christian recovery app designed to help people overcome pornography addiction through accountability groups, streak tracking, AI-powered Bible guidance, daily check-ins and content blocking. Since launching in 2025, the app has reached 500k downloads and surpassed €875k ($1 million) ARR just 16 days after launch.
The acquisition marks Rocapine’s first purchase since their Series A and reflects its broader mission to build products that “hold instead of hook” – apps designed to improve people’s lives rather than maximise screen time.
The company aims to improve the lives of at least 40 million people over the next five years.
Stanislas adds: “The biggest technology companies became giants by learning how to capture attention. We’re building products that do the opposite. Our ambition is to create apps that hold instead of hook, helping millions of people build healthier lives instead of more addictive habits.
“Unchaind is exactly the kind of app we want to build and scale. It shows how our publisher model can identify exceptional ideas early, partner with talented independent developers and turn promising concepts into category-leading wellness apps at record speed.”
Previous research published in the Journal of Behavioral Addictions found that around one in ten men report feeling addicted to pornography, while Pornhub alone recorded 3.72 billion visits during May 2026, highlighting the scale of online pornography consumption and the need for accessible recovery tools.
Following the acquisition, Rocapine plans to invest significantly in Unchaind’s product, AI capabilities and international expansion, while broadening the platform beyond pornography recovery into additional forms of compulsive behaviour.
According to the company, 40,000 wellness apps are launched every year, yet only around 300 ever generate more than €875k ($1 million) in annual revenue. The opportunity is expanding rapidly. According to Sensor Tower, non-gaming app revenue surpassed mobile gaming for the first time in 2025, reaching €75 billion ($86 billion) globally, with wellness reportedly emerging as one of the fastest-growing consumer app categories.
Rather than spending years betting on a single product, Rocapine says they have built an AI-powered publishing platform that rapidly tests new concepts, partners with independent developers, and combines their domain expertise with Rocapine’s product, AI, marketing and publishing engine.
Only the concepts that demonstrate strong product-market fit receive significant investment, allowing the company to identify and scale breakout products at speed.
The model has already delivered five apps surpassing €875k ($1 million) ARR in just nine months, with apps such as Unchaind, Harmony or That Girl, each reaching the milestone.
